NMBS Employer Branding

Short-form videos for NMBS’ employer branding campaign.

What?

Employer branding agency Fantastic made a stop at Redhead Station with one clear question: could we help them brainstorm and produce social-first videos for their client NMBS? The concept was already on the rails — short, snappy videos for TikTok and Instagram featuring interviews with real NMBS employees.

How?

All aboard? Let’s go! First, we fine-tuned the concept, gathered our props, and booked the crew. The shoot itself? A short but powerful ride — one packed day in and around Brussels South Station.

Results

We conducted 6 interviews with 6 different profiles. Each video was delivered in both Dutch and French, fully subtitled and formatted for all social media platforms. That’s a grand total of 48 videos! On top of that, we also captured campaign photos along the way.

Thanks for the ride, Fantastic & NMBS! 

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